TOM

NGUYEN

Clashing culture through media across action sports, music & street culture since 2013.

Creating moments that last longer than a few swipes and taps.

When Uzi FaceTimes you saying he wants to start riding BMX, you show out with the crew. Mobbing from LES to Times Square, going viral online and then getting published by Rizzoli wasn’t on the bingo card for that day.

As seen in Highsnobiety. Also covered by Samutaro, Liljupiterr, Artifaxing and HiddenNY.

Nigel Sylvester & Lil Uzi Vert, LES, 2021.

I Know Nigo. Published by Rizzoli 2024.

Building out worlds for your favorite mood board’s favorite mood board.

A$AP FERG- Plain Jane(2017)

After hours of conversations with Sam Trotman (@Samutaro) teaching him about BMX’s role in hype culture over the last decade, helping him ID products, providing content and write stories, he eventually built out a whole series properly named #SamutaroBiking.

QUALITY PRODUCT, MEETS CORE CULTURE.

Launched in 2021, Public Impression blurred the lines between East Coast grit and elevated apparel.

Built with intention.

How every type of post gets framed, motion designs, custom link buttons, educating viewers about products, interacting beyond instagram through outlets like curated playlists, every detail matters.

Real Culture, Real Outcomes.

2 years filming a full length showcasing true east coast riding. Premieres across the US, Seoul, Tokyo and Barcelona. Everything made with pure energy pushing an instagram account with >2k followers to rake in millions of views through organic strategy.